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What is Migros Up?

Migros Up brings entrepreneurs and Migros experts together and provides an environment where they can run towards a common goal in the same team. It is an acceleration and innovation program that creates a common culture which entrepreneurs can produce innovation and trigger strategic collaborations.

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Who can apply?
Anyone who has an idea

We work with startups whose product is ready.

At least 2 people of group

We prioratize the scalability of your product in Migros infrastructure.

From anywhere in the world

Startup has to be established and have a team

fresh view point co-innovation co-creation joint value proposition

Location
Retail

An opportunity to develop and to scale up your startup with the cooperation of Migros, the pioneer of the modern retail industry.

Activity
Multiple Field of Activity

Opportunity to collaborate in several different fields from e-commerce to human resources applications, artificial intelligence-based technologies and agriculture.

Rocket
POC and Future

Opportunity for entrepreneurs to cooperate with Migros experts on testing and developing business models in real working environment.

Our Story
Timeline

September 2020

Decision of creating a co-innovation platform

Timeline

October - November 2020

Maxitech collaboration - global examples evaluation and business model validation

Timeline

December 2020

Award to Hergele Electric Scooter and Avokadio at İTÜ Çekirdek Big Bang Final Stage

Timeline

December 2020

Launch call has started

Timeline

January 2021

After the Launch Call, the finalist entrepreneurs made a pitch to the Migros Senior Management.

Timeline

February 2021

Migros Up Launch – Silicon Valley Investors and finalist entrepreneurs are together.

Timeline

April 2021

Migros Up co-innovation and cooperation project teams participated in Agile trainings.

Timeline

May 2021

Migros Up volunteer mentors joined to the Migros Up process.

Timeline

20 June 2021

Migros Up 1st Call application process has been completed.

Timeline

Aug 2021

The finalizing process of the 4-focused projects has begun.

Timeline

15 September 2021

Migros Up launch call top 10 startups made their pitches to Migros senior management in demoday event.